LEADING EUROPEAN B2B ELECTRONICS SOLUTIONS COMPANY BOOSTS GLOBAL FOOTPRINT THROUGH LASER-FOCUSED DIGITAL MARKETING YIELDING WORLD-CLASS QUALITY OUTPUT AT OVER 50% LESS COST.
The concept revolves around an automated labeling system that can save hundreds of thousands of dollars by reducing paper material cost and disposal cost per year, as well as
improve the work efficiency of warehouse managers. The main requirement was the maintenance of 100% inventory data accuracy between the system and warehouse, and the ability to track this information on-site at real-time.
The company envisioned further expansion into the global online market and identified digital marketing to be the key to realizing this goal. However, the task of content creation and content management on a global scale proved to be too big for the company’s in-house digital marketing team. Hiring local digital marketing teams can push marketing costs upwards of $20,000 per month so an alternative solution has to be found.
SoluM then sought C9 Digital to develop a top-performing and cost-efficient digital marketing team to manage its digital content creation and content management strategies. At the same time, the company wanted to keep the cost of digital marketing down in order to maximize ROI without compromising quality and reliability.
Since SEO campaigns take time to realize results, C9 Digital crafted a comprehensive digital marketing roadmap and undertook a stringent recruitment and screening process to find and recruit high-caliber digital marketing experts to comprise the team. After the team was assembled, they immediately implemented a full-scale digital marketing campaign with fewer people and reduced costs. The entire project only cost SoluM around $8,500 per month without compromising the quality of performance and desired outcomes.