Outsourcing has become a popular way for businesses to tap into global talent while saving money in recent years. While there are many options when it comes to outsourcing, Latin America is becoming an increasingly preferred location for cost-effective solutions. But what makes Latin America such a great outsourcing destination, and how can you make sure your outsourcing venture is successful?
This blog explores different benefits when you outsource to Latin America and provides tips on how to make the most of this cost-saving strategy.
Why Outsource To Latin America?
When it comes to outsourcing destinations, some people might automatically think of China or India. In reality, outsource ventures occur all over the world. Countries in Latin America are a prime example of hubs that can get work done for a fraction of the cost while providing great talent and customer service.
There are many countries in this region, but Colombia, Mexico, and Argentina have emerged as leaders in outsourced nearshore projects. Let’s take a look at each country more closely:
Colombia
Colombia has become a hub for call center outsourcing due to its competitive talent pool and highly regarded education system. The country is home to about 250 call center companies, and there are around 124 contact center agents for every 1,000 citizens. The business process outsourcing industry is expected to see an annual revenue growth of 3.8% between 2020 and 2022, and this number is only forecasted to keep growing.
Mexico
Mexico is another outsource leader in Latin America. In the past, outsource ventures in this country have been handled by American companies but more and more entrepreneurs are choosing to outsource work from home in Mexico rather than send people abroad. In fact, one out of every 10 outsource projects happen in this region, with top services being software development, customer service representatives, graphic design, transcription, and application programming.
Argentina
Argentina is in the top three Latin America outsourcing destinations due to its large bilingual talent pool that can handle both English and Spanish projects. It also provides a competitive market for outsource workers with over 185 million people competing for available jobs in the area. Argentina outsource ventures are especially popular among tech startups.
Top Industries To Outsource To Latin America
Because Latin America is located close to the United States, nearshoring is very viable. You can easily outsource work for different types of industries, such as:
Digital Marketing
Many U.S. companies outsource their digital marketing needs nearshore, including SEO, SMM, SEM, PPC, UI/UX design, web design, web development, and mobile app development.
Accounting and Bookkeeping Services
A good chunk of outsourcing providers in Latin America help with finance-related projects like accounts receivable, bookkeeping, payroll processing, billing and collection, and more.
Customer Service and Tech Support
The majority of Latin America outsourcing work is related to customer support and virtual assistance. There is also a growing need for Spanish-speaking tech support agents which make it easier for entrepreneurs to outsource these services nearshore.
Research and Development
Thanks to recent advancements in outsource technology, work involving research and development is now more accessible than ever. In Latin America, specifically, you can outsource product design, lead generation, and a host of other R&D activities.
Tips For Staying Competitive When Outsourcing To Latin America
If nearshore outsourcing is part of your business strategy, there are some steps you can take to make sure your ventures are successful and have that competitive edge. Here are tips to keep in mind when working with outsource providers in this region:
Keep an open line of communication.
Since outsourcing work is done remotely, it’s important that entrepreneurs have effective means of communicating with managers and workers. This means staying abreast of progress and being available for questions or concerns throughout the process.
Make deadlines clear from the beginning.
Staying on schedule is crucial for outsourced projects since outworkers need plenty of lead time to complete their tasks by the deadline. Clarify deadlines and timelines as soon as possible, but also re-iterate them throughout the outsource engagement.
Get multiple bids.
One outsource solution isn’t enough for entrepreneurs to feel confident that they are getting the best deals on projects. Make sure to get quotes from several providers in Latin America so you can choose one that is cost-effective and still meets your expectations.
Be open to training.
Every outsource partnership is unique, meaning there may be some challenges or obstacles you and outworkers need to solve together. Make yourself available for training if necessary, whether it’s one-on-one or a more structured mentorship program.
Keep outworkers motivated.
Since many outsourced staff work from home, they can easily lose motivation if you don’t give them a reason to stay engaged on your project. It’s important that entrepreneurs provide outworkers with tasks that keep them inspired and challenged to guarantee positive outcomes.
Find the right outsourcing partner.
Outsourcing can be a chore if you don’t have the resources to get it done on your own. Partner with a reputable outsourcing agency with a proven track record of handling a global workforce so you have access to the best talent, not just from Latin America, and without the stress of taking care of local compliance issues.
Ready To Outsource To Latin America? C9 Staff Can Help
If you’re ready to outsource some of your projects to Latin America, C9 Staff‘s talented outsourcing team can set it up for you. Our pool of professionals have experience completing projects for clients across a range of industries from anywhere in the world.
C9 Staff’s end-to-end offshore outsourcing solutions help organizations of all shapes and sizes hire full-time staff and teams. We have flexible infrastructure options for home-based work, shared/co-working individual offices, and private/dedicated team offices. Get in touch with us today for a free consultation.
